[Lucki]

I agree having the black background is not very appealing. White generally is a better background colour. I had the same problem when we were told our original website was 'dark and boring', it was against a brown background.

Try and keep your images consistent, against the same coloured background. If you have photoshop this will help with fine tuning the images.

Also google analytics is a free tool and can help with where your traffic is coming from, keyword search. It basically gives you free data about how your website is working for you.

The downturn in economy is also having an effect, I recently read that numbers had dwindled for online shopping. However, this is the perfect opportunity to get creative, work smarter and try new things.