[cityline]

I would like to start using email marketing to promote our companies offerings (products and services) within the melbourne CBD. I have very little knowledge and experience with email marketing, so I would like to turn myself over to this group for any help you can provide. In the first instance my main concerns are:

1. should I use an external service or is it possible to do it myself.

2. if I were to do it myself, what will I need? ( e.g. a database of business contacts, software application, internet based service, etc)

3. Where can I get a business database for email marketing from containing contact details such as business name, business address, contactname, email address, contact phone, contact fax, ect for the Melbourne/victoria/australia area?

4. I'm sure there are many good external service providers for email marketing services within the Melbourne CBD. I would be interested on hearing from others who they would recommend for this service.

Any assistance on these questions would be greatly appreciated.