It's quite a good blog that you have with lots of contents related to your products. If you want to add a shopping cart feature so you can make direct sales from the blog, you might want to change the layout of the blog so that it has the same theme with the home page. At the moment, the blog doesn't look like a children page of the main product page.
In regard to monetising the blog, you first could insert Google Adsense between your posts and see if you got good CTR.
That's my two cents for now, good luck.
Quote:
Originally Posted by mexham  Hi there. We've had a hammock blog running for nearly a year now, and while it was originally started to garner more traffic and help with SEO we are now getting monthly hits well into the hundreds.
It is not something we have really paid too much attention to, other than to ensure we always blog regularly.
I wondering now though if I should be re-evaluating it to make better use of the traffic volumes.
- Should I consider monetising it somehow? I've totally avoided ads, but maybe?
- Should I add a shopping cart feature to it to take direct sales?
- How to improve click through rates to the website?
If anyone got any ideas of how I could make better use of this I'd love to hear.
Thanks a lot,
Mike |