Re: How do I market myself?
Yes, but you have to be very careful with unsolicited email campaigns, the fines are hefty.
@ Laura - I found word of mouth and networking also the best way to find new clients.
Letterbox drop and advertising might not attract the right clients for you. With cold calling you really need to know what to say and how to manage the phone call. I personally don't like it, especially not getting over the "receptionist hurdle".
Referrals through existing clients is worthwile to - offer them a discount for every new client you get through them.
Another good way is promoting yourself - through talks, articles and networking ;-)
Astrid
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