Re: Using Linkedin as a Networking Tool
You need to be "Linked In" to people to talk to them (unless you interact on the questions and answers forum, which is a good idea).
You can set yourself up as an "open networker" - I've currently got over 2,100 first level connections, so plenty of potential conversations.
ROI has been good ... a bit of work, but more in terms of HBs, JVs, speaking opportunities, etc. It's also a good place to get / give testimonials ... there's a host of other things you can do now, too - from linking in your blog, to using slideshare, to talking about books ...
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