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Join Date: Jan 2011
Thanked 79 Times in 77 Posts
| | Re: Increase my visibility
unless u are a large corporation, your priority should be more specific than just visibility. u need to cater to a niche market. know ur customers and what's going in their minds.
when u do finally get visbility, make sure you give something of value to collect their contact details.
too often people get visiblity and no sales. why? bcos sales is not order taking.
it's engagement, communication, education, relationship building, multiple communications and don't worry, all of this can be automated so u dont get burnt out but u cant do this without customer contact details (email, address and mobile preferably).
i've heard of people who come on oprah and dont benefit from the oprah effect bcos they didnt use the time to demonstrate differentiation and connect with their target merket.