NAB's Ad What Are They Telling Us ?

[DreamscanbeVisions]

Can someone please explain the horizontal NAB ad at the top of this page ? I'm a marketer in training and don't understand it.

Thank you

[gossipism]

im sure its targeted at small business, most likely to be able to have your accounts with them or to give you a loan.

theyre obviously going for the "aussie" beach angle with bronzed bodies, and mentions of 30+, waxing and enviro cleaning.

the "roll"over im assuming is a play on words wit the red dudes bum showing.

but thats my interp, im not a marketing guy

[bridiej]

All I know is, it's gross...

[DreamscanbeVisions]

I've noticed:

- immediately after you see "Who Makes 30+ Sunscreen ?" The Button Flashes which is a very sneaky way to get that "click"/call to action working

- 1."Who Sees Your Business ?" 2.(subliminal message??) 3. "Who Makes 30+ Sunscreen ?"

- it is gross yet funny lol ..maybe the idea behind it is if you can click the guys toosh then you'll do anything with NAB i.e even adopt a non-competitive mortgage / whatever..

- the button seems to flash like a heartbeat almost as if an NLP technique is being used i.e powerful technique NLP, technique to copy one's physiological actions then change it to a control created:

For example you talk loud i talk loud you talk loud i talk less loud you talk less loud i talk less loud (after a few phases or flashes in this instance) you can talk even less loud and cause me to cause less loud hence controlling my action without me ever realising.

Like that trick bugs bunny use to play LOL

Watch the ad a few times... then feel your heartbeat the next time the button shows, THEN think of the color red and how it connects to the strongest emotion in the world heart -> love

Sorry for ramble but I can assume NAB's paid some of the top marketers in the world to create there advertisements, surely a $50+ million dollar ad would manipulate us in ways beyond imagination....

I'm curios people contribute lol!

Not that I staring (yuck) I love women BUT the dude's toosh looks like a real heart and I assume most people who click the ad would click the toosh i.e the heart (love)

While simultaneously clicking something they don't like..

I bet 50mil went on just attaining the click