Originally Posted by Belinda82
I am getting sick and tired of receiving daily calls from "SEO
companies" wanting to get me on the first page of google 24/7 on adwords/ google! Does everyone experience this too? I wonder if anyone actually takes up these services from blatant cold calling?
Re the origional question, run very fast from anyone who promises to get you to number 1 in Google in 24/48 hours etc.
The particular calls you are talking about I have also received many times before, and i've listed and talked to them a couple times to learn what they were up to, even though I had no intention of going for it.
Technically they aren't anything to do with SEO
(as they aren't optimising your website in any way), really all they are doing is using google adwords which is the paid search listings in a specific fashion.
What they allegedly have is a system to monitor bids so they are only paying just as much as they have to and no more for any given keyword, which gives you better value for money allegedly. If this is even technically possible I don't know. Their big selling point is that you only pay a fixed fee, which they are obviously using a set percentage of for adwords on your behalf, and the rest as profit.
For one site they rang me about (not marketingweb, another business), when queried they were surprisingly reluctant to give me a quote price. I was finally quoted around $4000 a month!!!!! which wasn't for the whole of Australia - just for NSW! This is also where they get you - you see results and presume you are at the top of the paid listings (which they "guarantee"), but it's generally only for one state, which Google Adwords lets you segment by. This was for a very competitive search term, but still a scary big figure.
This is one of the main reasons I primarily advocate SEO
rather than paid search listings - as if you went for this, once you turn it off, you are nowhere to be found, whereas SEO
generally has at least some longevity. I do actually use Adwords myself, but only for limited short term campaigns while SEO
is being worked on or in ultra competitive industries, but not as a ongoing replacement for SEO