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Home.GovNews and FeaturesMarketing your retail business this holiday season

Marketing your retail business this holiday season

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Marketing your retail business this holiday season

Monday 13 December 2010

With less than two weeks until Christmas, as consumers get into the festive spirit and open their wallets to your business, it's worth considering the effectiveness of your marketing strategy.

Taking the time to review your strategy can be a good first step to achieving sales and brand objectives. Reconsidering your marketing approach may also allow you to reach more customers and drive sales after the Christmas rush.

Whether it's redefining who to target in your post-Christmas sales, looking at ways to deliver better service or using social media to advertise, your marketing strategy has the potential to help you make the most of the opportunities this festive season.

To download a free marketing plan, visit our planning templates page.

 
This content is supplied to Flying Solo via business.gov.au, the Australian Government's principal website for business information and resources.
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