Lisa is something of a maverick in the world of book publishing having developed a custom funding and distribution model that is unique in Australia. Her successes have led to her being named a finalist in the 2005 and 2006 Telstra Business Woman of the Year and a finalist for their Champion of Champions Award. Most recently, she was named Entrepreneur of the Year by think tank movement Thought Leaders.
She has personally authored a number of best selling books, including Miracle Marketing, Clever Content, The Ultimate Writer's Journal and was co-author with Zern Liew of business bestseller, Cubicle Commando.
If you'd like to harness the power of writing in your business, but are not quite ready to pen an entire book, consider delving into article writing as a start. These articles will help:
- The essentials of good business writing
- Seven tips on how to write marketing articles
- Business writing: How to tidy up sentences
- Styles in modern business writing
Video produced with our friends at BNET Australia.
Robert Gerrish is one of the Flying Solo crew and supports soloists as a coach and consultant. He presents at conferences and networking events and bangs on to the media or anyone who listens, about all things micro. Along with Sam Leader and Peter Crocker, he's the co-author of Flying Solo – How to go it alone in business.
