Member Spotlight
Function5 Web Design creates and manages an online presence for small businesses, from basic information websites through to feature rich shopping ... Read more
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What say you?
Do you take on friends/family as customers?
62% - Sure! The more the merrier.
28% - Sometimes, but tread with caution
8% - No, best to avoid wherever possible
Marketing | Social networking
Word-of-mouth has been identified as the most effective way for micro businesses to attract new clients. Used well, social networking can be a powerful way to exponentially expand your referral base.
From online promotion and business mastermind groups to practical social networking tips , this section will give you the basics you need to get started. If you’re ready to connect with the Flying Solo community, jump into our friendly online forums!
The hottest debates of 2011
20 Dec 11Peter CrockerToday I’m reflecting on the big hairy topics that were hotly debated in the Flying Solo forums this year. The questions and answers may surprise you. Read more
Comments: 0Business networking wimp: Tell me something I don’t know
31 Aug 10Peter CrockerIt’s fair to say that ‘getting out there’ and business networking – online or offline – is not something that comes naturally to me. Read more
Comments: 58Online promotion: Don't shoot yourself in the foot
15 Mar 10Robert GerrishObserving discussions in our forums is very occasionally an abject lesson in how not to conduct online promotion. I bet we’ve all seen this scenario. Read more
Comments: 24Business mastermind groups: Online vs offline
30 Jun 09Karen MorrisThe explosion of social media in its many and varied forms has led a number of people to wonder: is there still a place for the business mastermind group? I firmly believe the answer is yes. Read more
Comments: 16Online forums: From little things…
19 Apr 09Peter CrockerIn our articles, we often talk about the importance of celebrating victories. This week, we’re going to give ourselves, and you, a pat on the back for the success of our online forums. Read more
Comments: 4Video: Networking without leaving your desk
08 Apr 09Robert GerrishHere I talk with Suzi Dafnis, the powerhouse behind the Australian Businesswomen's Network, a national organisation of women business-owners. If you're wondering what social networking can do for your business, this is for you. Read more
Comments: 3Tips for using social media websites
10 Mar 09Tristan BoydThe explosion in popularity of social media websites has created many new ways to advertise your business, but it can be difficult working out how to take advantage. Here are a few tips to get you started. Read more
Comments: 11Small business forums: Wisdom of the crowd
15 Dec 08Robert GerrishWhen we launched our small business forums, we didn’t expect to have over 900 posts up and running in the first ten days. Numbers aside, it’s what was being shared that was really amazing. Read more
Comments: 3Small business forums: Are you in?
08 Dec 08Peter CrockerHundreds of people are taking part in the conversations on the Flying Solo micro and small business forums. But what are the business benefits in participating in online forums? Read more
Comments: 5Online social networking update
13 Oct 08Robert GerrishA few weeks ago I announced my online social networking experiment. Well, the early results are in and I can tell you they have really surprised me. I see many compelling reasons to delve further. Read more
Comments: 10Is online social networking for us?
01 Sep 08Robert GerrishGood question. After some cursory Googling it’s clear the jury’s still out on the value of online social networking. The stampede of early adopters would have us believe it’s a must-have, but is it? Read more
Comments: 39
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Small Business is Australia's fastest growing sector – this business community site was created for those running a small business of one to five people. Here the solo and micro business owner will find small business forums, a small business directory, free resources, help, tips and advice on: starting a small business; working smarter when working from home; effective small business marketing; small business networking; the solo psyche; staying balanced as a small business owner; small business technology advice and small business finance tips.
