Peter Stephen, SEO Website Designs

Peter Stephen is a website designer and search engine optimisation expert. Read more

Peter Stephen, SEO Website Designs
Stewart Marshall, Uncomplicating IT
David Moore, Don't Lose It
Ben Jones, Hire a Hubby Ringwood
Douglas Anderson, Super Simple SEO
Frederike Ramm, Ondetto
Aaron Fitchett, APJ Associates
Fosca Pacitto, Content and Copywriter
Bob Owen, Diecast Classics
Sonja Meyer, Sustainable Graphic Design
Sandy Naidu, OzKidsActivities Pty Ltd
Jen Clark, Jen Clark Design
Lucinda Lions, Slogan Creator
Nicole Y. Adams, NYA Communications
Peter Watson, Business Trader
Phil Horan, Hello Real Estate
Samantha Roach, SJ Roach Holdings Pty Ltd
Tom Evison, Enigma Technologies
Maria Pantalone, Infinite Growth
Richard Jenner, The Type Shed

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My best networking experiences occur:
35% - Online
21% - At big, bustling events
42% - At intimate get- togethers
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Profile | Jayne Tancred

Jayne Tancred

Name:
Jayne Tancred
Forum profile:
Jayne Tancred
Directory listing:
Jayne Tancred - Marketing Consultant & Copywriter
Jayne Tancred

Jayne Tancred

Concierge and Editorial

Northern Beaches, Sydney | www.jaynetancred.com.au

Jayne is Concierge of the Flying Solo forum, and loves the fact that she gets paid to chat with people about their businesses. 

When she’s not hanging out on Flying Solo, Jayne is a marketing consultant and copywriter who is passionate about helping small business owners build the businesses they’ve dreamed of by getting their marketing just right.

Get in touch with her if you need to tighten up your marketing so it really hits the spot. She’d be thrilled to help with your brand strategy, marketing plans or copywriting, or to look after your newsletters, blog posts, web copy, sales letters and white papers so you can prioritise supporting your customers and growing your business.

Jayne Tancred

An idea gathers to itself everyone it needs in order to be born - Richard Bach

Articles by Jayne

Forget Facebook – try face-to-face

21 May 13 | Jayne Tancred

Much as I love interacting with customers on social media, I’ve recently been reminded how much more I love talking with them in person. Read more

Comments: 18

Gadgets every soloist needs

16 Apr 13 | Jayne Tancred

I wholeheartedly believe that you get what you ask for, so I’ve decided to tell the universe about a few soloist-friendly gadgets I reckon someone needs to invent quick smart. Read more

Comments: 29

Lessons for soloists from My Kitchen Rules

12 Mar 13 | Jayne Tancred

I’ve recently become addicted to My Kitchen Rules (MKR), not because I have any culinary aspirations of my own, but because it has so much to teach us about business. Well, that’s my excuse anyway – and I’m sticking to it. Read more

Comments: 12

The soloist’s sick day

05 Feb 13 | Jayne Tancred

In my old corporate life, taking a sick day meant making a single phone call to my boss telling her I wouldn’t be in the office, and asking her to handle anything urgent. Read more

Comments: 24

Thanks for sharing

11 Dec 12 | Jayne Tancred

Launching my business wouldn’t have gone as smoothly without a little help from my virtual team – that’s you! Read more

Comments: 10

Two to the power of one

06 Nov 12 | Jayne Tancred

The right business partner can shine a light on your strengths and weaknesses, helping you to thrive when you’re on your own. Read more

Comments: 13

Keep calm and…

02 Oct 12 | Jayne Tancred

Those wartime posters entreating us to “Keep calm and carry on” are everywhere these days, sending a message of stoicism laced in humour. For this reason, I think it’s time a series of keep calm posters was created just for small business owners. Read more

Comments: 22

Five things soloism has taught me

28 Aug 12 | Jayne Tancred

Today marks four years since I left the corporate jungle, so I’ve been reflecting on what I’ve learnt from my soloist adventure so far. Here are a few of my highlights. Read more

Comments: 22

Pitch perfect: Dos and don’ts of face-to-face sales

24 Jul 12 | Jayne Tancred

How do prospective customers respond to your sales spiel? If you’re not getting the conversions you want, it might be time to review your approach to face=to-face sales. Read more

Comments: 14

From flat to fired up

19 Jun 12 | Jayne Tancred

Most days I’m bursting out of my skin with ideas and work enthusiasm, but today – to be honest – I’m feeling flat. Read more

Comments: 17

Let’s get personal

15 May 12 | Jayne Tancred

Whether you’ve put conscious thought into it or not, your business already has a brand personality – and if you’re a soloist, it’s probably closely aligned to your own. Read more

Comments: 19

Sharpen up, soloists!

10 Apr 12 | Jayne Tancred

Are you happy with how your business is going? Or do you wish it would change a little – or a lot? You might need to look at your small business marketing strategy. Read more

Comments: 9

Why mindfulness matters

13 Mar 12 | Jayne Tancred

How skilled are you at what you do? If you’re so experienced at your job that you can pretty much do it on autopilot, it might be time to refocus. Read more

Comments: 20

My work-life blend experiment

14 Feb 12 | Jayne Tancred

Today is the first day of my holidays, and instead of wandering the streets of a city I’ve never been to before, I’m in a café with my laptop writing this newsletter. Read more

Comments: 24

Risky business

17 Jan 12 | Jayne Tancred

While I’m starting the New Year with excited optimism, a friend facing redundancy is wondering how he’ll support his children. Read more

Comments: 28

Making yourself irresistible

13 Dec 11 | Jayne Tancred

Most of us have resisted taking steps and making decisions that would be perfectly good for us and not that difficult. So why the hesitation? Here are some ways of overcoming resistance. Read more

Comments: 26

The trick of confidence

15 Nov 11 | Jayne Tancred

When asking your target audience to sample your product, are you confident enough to ask for the feedback you actually need? A recent experience of asking for feedback gave me a rude awakening on this front. Read more

Comments: 22

Think differently: lessons from Steve Jobs

18 Oct 11 | Jayne Tancred

The recent passing of Steve Jobs got me wondering what the rest of us mere mortals could learn from such a visionary businessman and creative genius. Read more

Comments: 13

Why mystery matters

20 Sep 11 | Jayne Tancred

Of all the many enlightening things I heard at Flying Solo Independents’ Day this year, one has been a light bulb moment and triggered a real shift in my thinking. Read more

Comments: 5

What’s the universe telling you?

23 Aug 11 | Jayne Tancred

The other night, just as I was saying to a friend “If I keep this up I’m going to burn out”, there was a loud POP in my kitchen. Read more

Comments: 34

Business plans: Do you like flexibility or framework?

26 Jul 11 | Jayne Tancred

If free-forming works for you, then by all means go for it. But I have to say, I don’t understand the appeal of being a soloist without a business plan at all. Read more

Comments: 22

Innovation or renovation?

28 Jun 11 | Jayne Tancred

Recently I’ve met two young designers who use objects discarded by others as the starting point for their work. It’s really got me thinking about the importance – or otherwise – of originality. Read more

Comments: 21

Does your business have a soul?

31 May 11 | Jayne Tancred

I’ve always felt that our businesses have souls and, to a degree, a life and business journey of their own. Does this sound extreme or do you agree? Read more

Comments: 16

Celebrating success – soloist style

03 May 11 | Jayne Tancred

Working on your own raises many challenges, not the least of which is handling the highs and lows without having anyone around to share them with. Read more

Comments: 41

False economy: Splurge or skimp?

05 Apr 11 | Jayne Tancred

It’s natural for soloists to watch the pennies, but I’ve been wondering: are there times when skimping is a false economy? Read more

Comments: 27

Who’s managing your mojo?

08 Mar 11 | Jayne Tancred

Of all the roles at FSHQ, one of the most important is the Mojo Manager. It is important to have some form of accountability. Read more

Comments: 19

Are you like Lionel Logue?

08 Feb 11 | Jayne Tancred

It’s not every day you see a soloist with passion, commitment and pure heart portrayed on the silver screen. Read more

Comments: 22

The secret to successful resolutions

11 Jan 11 | Jayne Tancred

Choosing a New Year’s resolution is easy, but for them to stick you need to ask: did you make a wish or a commitment? Read more

Comments: 24

What’s your business networking agenda?

30 Nov 10 | Jayne Tancred

A friend of mine joined a business networking group to gain referrals from other members, but found himself under pressure to hand them out, too. Read more

Comments: 62

Stop with the stopgaps

02 Nov 10 | Jayne Tancred

Lots of soloists in start up mode make cheap and cheerful choices, stopgaps, with the intention of switching to something more sophisticated later. Read more

Comments: 26

Knowledge sharing: A helping hand

05 Oct 10 | Jayne Tancred

It takes guts to ask for help, but swallow your pride and take the plunge and you’ll be blown away by the willingness of others' to be involved in knowledge sharing. Read more

Comments: 28

Billable hours: Back to basics

07 Sep 10 | Jayne Tancred

Have you ever recorded just how much of your day’s work is billable hours and how much is non-billable hours? I did, and the results were scary. Read more

Comments: 10

Full time, yet flexible working hours

10 Aug 10 | Jayne Tancred

I’ve been trying my best to build some flexible working hours into my workday. Just a little, mind you. Read more

Comments: 33

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