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After Sam left Bristol Uni in 1996, she got a Proper Job and was very unimpressed with it. In 1998, she upped sticks and moved to Sydney. Shortly after, Sam began her career as a soloist. For the next few years she ran a copywriting and editing business, My Word, which she adored as it not only financed her Tim Tam habit, it also enabled her to work in her pyjamas.
In 2001 she met Robert Gerrish, who invited her to contribute to his Flying Solo newsletter. Next they collaborated on a book, Flying Solo - How to go it alone in business. Sam has now fulfilled her lifelong ambition of becoming a published author and has high hopes of retiring on the royalties.
Sam is a director of Flying Solo and is responsible for finance and operations. She lives in northern New South Wales with her partner John-Paul and their kids, Amy, Eleanor and Theo.
I’ve had enough of being tethered to technology. So I’ve come up with a range of strategies to cut the cord. Read more
Comments: 14With six of us working remotely much of the time, it can be tricky to maintain a sense of unity within the Flying Solo team. As the ‘mum’ of the FS family, I’m in charge of making the team feel connected and I have a few tricks to make this happen. Read more
Comments: 6“Life is difficult,” read the opener of the first self-help book I picked up. Of course, I hastily put it down again. Read more
Comments: 10I love the saying “first world problems”. I use it to describe my supposed woes, which currently include dodgy internet, overwhelm from busy-ness and running out of PG Tips tea. Read more
Comments: 19When faced with ill health or unhappy circumstances, are you quick to catastrophise or do you have faith that things will get better? Read more
Comments: 9What irritates you as a customer? Can you be sure that it isn’t happening in your own backyard office? Read more
Comments: 11What better way to help my niece and nephew celebrate turning 18 than with some sharing of knowledge? Better that than some e-rubbish, where even if I tried I’d buy the wrong thing. Read more
Comments: 22There’s nothing like job titles to generate some debate. Recently mothers in our community got bent out of shape about the word ‘mumpreneur’. While some were proud to wear the moniker, most found it patronising. Read more
Comments: 12My last post struck a chord with plenty of you, with commenters chiming in with their own observations of lowbrow marketing tactics. And in a ‘look and you see it everywhere’ way, I’ve found yet more cause for complaint. Read more
Comments: 15Marketing strategies come in all forms, from the sophisticated and subtle to the aggressive and downright nasty. Read more
Comments: 38I’ve always been a prolific reader but as the mother to two preschoolers, most of the books I’m exposed to these days are somewhat beneath me. Or so I thought. Read more
Comments: 7This month, I experienced the toughest week I’ve had in seven years at Flying Solo. Here’s why. Read more
Comments: 13I love a bit of self-analysis, but Thomas Harris’ work describing four life positions made for scary, if insightful reading. Here’s what he has to say. Read more
Comments: 25If you feel hungry for a change within your current solo venture, it could be time for a radical reassessment of your strengths. Here’s how it’s worked for me. Read more
Comments: 980% of resolutions are broken within a month, or so we’re told. How do you go about making sticky resolutions? Here’s my solution. Read more
Comments: 7There’s plenty of help for you if you need to get clients. But what about when you need to fire your clients? Here’s what I think. Read more
Comments: 7When I grow up, I’m getting a proper sofa. In the meantime, I like to lounge on beanbags. Sit back and relax as I draw a surprising business analogy. Read more
Comments: 10I’ve been pondering how these days, many people equate media exposure with credibility. So if you’ve been on telly, you must be good, is that right? Read more
Comments: 30What if I were to tell you that you had, at your disposal, an amazing decision making tool that can help private and professional relationships flourish? Well, you do. It’s your intuition or inner voice. Read more
Comments: 14Smart businesses understand that helping others can be the key to ensuring prosperity and happiness. So what help do you need and are you good at asking for help? Read more
Comments: 21The following negative ways of thinking are frequently observed in unhappy people, according to cognitive psychologists. Do any of these sound familiar? Read more
Comments: 44I’d always known I wanted to work for myself, but it took me over a decade of dithering before I finally took the plunge. Even then, I felt like I was challenging convention. Read more
Comments: 37As a soloist, it’s not enough to be good at what you do, you also have to be a competent business person. But what if you have acres of talent but few business smarts? Read more
Comments: 47Meeting people should be a pleasure, but there’s surely no denying, it can become a chore. So how do we make it fun again? Read more
Comments: 33A recent experience made me appreciate how important our job titles are to the outside world. This makes me cranky as. Read more
Comments: 89We live in a world full of people purporting to have expert credentials. So how can you tell the difference between fly by nights and the real deal? Read more
Comments: 47Am I the only one who gets bored of talk of resolutions by about 3 January? If, like me, talk of ‘should’ brings out the rebel in you, read on. Read more
Comments: 20Before we know it, 2011 will be upon as and we’ll be in full-on planning mode. But what about the year that was? It's time for a business review. Read more
Comments: 10I’m all for positive thinking, but a nasty brush with a mystery bug got me wondering: how can I fake it til I make it if I can’t make it out of bed? Here’s my solution to keeping healthy. Read more
Comments: 39Writers, designers, actors, artists… they are all deemed ‘creative’. But creativity isn’t the preserve of talented individuals. For soloists, it’s a way of life. Read more
Comments: 15Was a serious event the catalyst for your solo journey? Mine was. But maybe it doesn’t have to be that way. Read more
Comments: 31Writing articles and getting published is a powerful way to promote your expertise, and your business. Here’s some advice on making your read a good one. Read more
Comments: 20“Not like that! I’ll show you how to do it” is one of my daughter’s favourite sayings. She’s two and a half years old. Problem is, I think Amy’s desire to be in the right is inherited. Read more
Comments: 20When I heard myself say “I’ve deleted that newspaper” I got worried. Should I pull the plug for a bit? Read more
Comments: 18Whenever I’ve seen soloists tout their business in an overly corporate style, it’s made me want to weep. But never more so than now. Here’s why. Read more
Comments: 27I used to be so good at work life harmony. I committed myself to tasks with a relaxed yet dedicated fashion and was productive and happy. Then that all changed. Read more
Comments: 32Recently, I lost a bet and as a result had to be absolutely honest with everyone for a week. It’s been a no bull, no lies and, arguably, no tact time. So how did I go? Is honesty the best policy? Read more
Comments: 27Our surroundings have a real effect on our motivation and productivity. Does your work environment make you smile? Here are some ideas to help keep you whistling while you work. Read more
Comments: 10Many of you will know I love a good survey, and the ones that make me happiest are the ones about happiness. Check out my discoveries about the formula for happiness. Read more
Comments: 14The big end of town have long claimed that you have to spend money to make money. I’ve come to realise the same is true with energy. Here’s what I’ve learned about the energy equation. Read more
Comments: 15We know from our 2008 survey Understanding Micro Business that soloists are a sunny bunch with average happiness levels rated as 8 out of 10. Read more
Comments: 25Occasionally you’ll be exposed to some thinking that you then can’t shake from your mind. This happened to me whilst listening to a program on good old ABC radio recently discussing degrees of connection. See what you make of it. Read more
Comments: 24It’s the time of year for me to cast my eye over 2009’s small business articles and select a handful for the best. We’ve seen some crackers in 2009 … here are a few of my favourites. Read more
Comments: 3I strongly believe every soloist should have a plan for taking time out from their business. Now is the ideal time to work out how you’ll get time out this year. Here are some tips that may help. Read more
Comments: 16Hands up who likes getting told off? I’ve had a number of interactions with businesses that have made me feel like a naughty child, and this is very poor customer service. Read more
Comments: 38Before embarking on the journey, I wondered why moving is said to be one of the most stressful things you can do. Shove a few things in boxes, put them on a truck - how hard can it be? Read more
Comments: 42Increasing self awareness is one of my key themes and this week I explore it further by asking you to share the dark side of your personality. Read more
Comments: 53I’m at a time of life where I’m reading a lot about ensuring you have a healthy relationship with your kids. And guess what? I’ve found a useful lesson for business when giving feedback. Read more
Comments: 18As a Gen Xer I get stuck in the middle a lot. Too old for acne, too young for wrinkles; too old for MySpace, too young for games of bridge– you get the picture. Then along came Twitter. Read more
Comments: 58Many experts tell you that the best way to achieve a goal is by using big picture thinking - to imagine how life looks and feels once you’ve reached it. Read more
Comments: 32I can, indeed sometimes do, share all sorts of intimate details in these articles safe in the knowledge that my partner of 15 years would never, ever read them. I’m hoping you do, though. Read more
Comments: 31Recently, I met up with two friends, both of whom have secured excellent jobs. Their eyes shone excitedly as they told me about their new roles and I succumbed to an unfamiliar emotion… jealousy. Read more
Comments: 58Regular readers will know I’m something of a customer service freak. My most recent experience has got me thinking about business ethics. Read more
Comments: 82Procrastination, like time management, is an old chestnut, isn’t it? But I’ve had a revelation in the procrastination tips department recently so please excuse me while I revisit this clichéd subject. Read more
Comments: 31Starting your own business doesn’t always begin with a well planned jump. Mine began with a firm push, courtesy of my last boss, who was in fact the last boss I had, or will ever have with any luck. Read more
Comments: 39I realised how lucky soloists are when having a conversation with a friend who couldn’t decide whether or not to leave her job to run her own business. Read more
Comments: 30Conventional wisdom states single mindedness, focus and determination will help you with achieving your goals and fixing problems. But what if trying too hard proves counterproductive? Read more
Comments: 41As soloists, we spend our lives juggling balls and wearing lots of hats. Then there’s the minutiae of everyday life that won’t go away - domestic chores. Read more
Comments: 50While a majority of our inner dialogue is relatively trivial, we all have breakthrough thoughts that cut through the minutiae, snap us to attention and get us to act. Now is the ideal time to take note and take action. Read more
Comments: 24People often ask me “What are your favourite small business articles on Flying Solo?” Okay, people never ask me that, but if they did, here’s what I’d say. Read more
Comments: 3In the course of planning a tree change, I’ve been reminded of some classic no-no’s in the area of customer service. I can’t believe bad customer service still goes on. See what you think. Read more
Comments: 54The FS gang attended a conference which attracted the finest minds working in the online industry. Naturally we were way out of our depth. Joking aside, one thing I took away has had a profound impact on how I work - the importance of decluttering. Read more
Comments: 27The ABC has been following small businessman Don Angel's exploits via the hit TV show Very Small Business. We sat down with Don to gather his unique insights on running a small business. Read more
Comments: 8You lot are full of wisdom and insights. Just last week, Jenny from Melbourne raised some excellent points about the term ‘think smart’. Read more
Comments: 22Before our recent live event, I spent my time fretting about mechanics. Will everyone show? Will the audience be able to hear? What flavour are the mini gelato cones? After all we’re forever told it’s the small stuff that matters. Read more
Comments: 8It’s easy to think of word-of-mouth advertising as being feel-good marketing, but thanks to my contrasting experiences at two international airports, I can report that feel-bad also has its place. Read more
Comments: 27Marketing 101 states you need to emphasise your strengths to your clients. At one stage or another, you’ll have asked yourself “What am I really good at? What’s my USP? How do I stand out from the competition?” Read more
Comments: 34One of the things I love about being a soloist is the flexibility. I’m not alone in this, obviously, but I was reminded recently about how important flexible working arrangements are to me. Read more
Comments: 23If there’s one breed of person I have little time for, it’s so called shock jocks. These talk radio DJs earn fabulous sums by making provocative and often offensive comments… all in the name of entertainment. Read more
Comments: 12In a slew of Friday emails to our lovely contributors, I signed off with ‘Have a great weekend.’ I have since realised it’s a bit of a silly thing to say to a soloist with our flexible working hours. Read more
Comments: 31In our Understanding Micro Business survey, we found average happiness levels ranked at 8/10, while satisfaction with income languished at 5/10. Read more
Comments: 24There’s nothing like an article on mobile phone manners to get people stirred up. In this article I look at the mobile vs email debate. Which business communication style do you prefer? Read more
Comments: 41However self-aware you consider yourself to be, it’s surprisingly common to underestimate your effect on others. Here I discuss the importance of self awareness. Read more
Comments: 16Last year I wrote about the importance of apologising when you know you’re in the wrong. By saying sorry, you encourage feelings of goodwill and show you’re responsible for your actions. Read more
Comments: 28Us writers delight in the use of analogies and what better subject to choose than love making and making money? Read more
Comments: 17Before becoming a mum, I was a prolific list writer and multi tasker. But now spare time is at a premium, these methods aren’t cutting the mustard. Here’s how I deal with task management now. Read more
Comments: 56Good customer service is about managing customer expectations. My recent experience with a multinational cosmetics firm provides a textbook lesson on how not to treat your customers. Read more
Comments: 17Are you holding grudges? With resolutions in place and a strong sense of optimism, now is the ideal time to make a conscious decision to give up a grudge. Read more
Comments: 23Soloists have lots to look forward to in December, with a well-deserved break on the cards for most of us. But it also has its stresses, many of them to do with gift giving. Read more
Comments: 16If you’re ever intending to take extended leave from your work, step sideways into a different role or simply escape one set of tasks to concentrate on another, then read on to find out why you need a business procedures manual. Read more
Comments: 29My newsletter addressing those who are thinking of starting a new small business generated some lively conversation. This time I thought I'd discuss the role confidence plays when you start a new small business. Read more
Comments: 24We know this newsletter’s readership includes a number of individuals who would love to fly solo, but aren’t. If you’re thinking of starting a new small business, then this one’s for you. Read more
Comments: 61I’ve been working on some writing style guidelines designed to help our new contributors write their articles. I thought I’d share some highlights in the hope they’ll assist your own writing. Read more
Comments: 30Judging by our recent poll results, we reckon we're very good communicators. 70% of respondents describe their ability to communicate as 'higher than average'. Read more
Comments: 25Working alone, means soloists need to know how to overcome boredom if their business is to prosper. Not being able to cope with being alone is one of the key reasons solo businesses fail, plus it puts people off going it alone in the first place. Read more
Comments: 25With delightful regularity, we receive feedback from the solo community offering some form of praise for the work we do here at Flying Solo. Occasionally, though, we'll receive a comment dealing with mistakes where the karma isn't so good. Read more
Comments: 69What are your views on contentment? Is it ok to aspire for me or should you be content with less? Read more
Comments: 23This time last year I took a trip to Borneo, where I climbed south east Asia's largest mountain, Mount Kinabalu. I learned a great deal about how to achieve goals from the experience. Read more
Comments: 12It's a marketing no brainer, but I was recently reminded of the remarkable effectiveness of good customer service. Read more
Comments: 15John-Paul and I got carried away at an auction recently and it reminded me about the importance of apologising. Luckily we weren't buying a house. Instead we were purchasing orchids. Read more
Comments: 29There's nothing like running a solo business to ruthlessly expose our strengths and weaknesses. We try to juggle all the balls and wear all the hats, but inevitably we're good at some things, not at others. Read more
Comments: 24Recently I became aware of the incredible impact of…well, being aware, and the role of the subconscious mind. Read more
Comments: 21A friend described to me recently how his 23 year old son turned a corner through receiving positive feedback when working in a computer shop. Read more
Comments: 19How many of your customers come to you as a result of your website? If the answer’s not many, perhaps it’s time to put the spotlight on your site’s content and look at the best way of writing websites. Read more
Comments: 3A majority of soloists admit they are concerned about their small business credibility. But before changing our ways to suit others, we should recognise the legitimacy of our chosen workstyle. Read more
Comments: 13It's our duty as soloists to turn our back on today's work-obsessed culture. When setting priorities, we must ensure our work takes its rightful place alongside other priorities. When we suffer due to lack of balance, so of course does our business. Read more
Comments: 13With 143 million downloads, Skype is the free Internet telephony service that has got everyone talking. Once you have it installed, Skype enables you to make free 'calls' from your computer. As you'll read it's well suited to us soloists. Read more
Comments: 15In the battle of the internet browsers, will heavy hitter Internet Explorer win out or can open source Mozilla Firefox come up trumps? Read more
Comments: 11Good newsletters (or ezines) build reputations, plus they inform and attract customers. Best of all, they cost next to nothing. Read on for six steps to creating a successful email newsletter. Read more
Comments: 3One of the most important client communication skills soloists need to master is the ability of saying ‘no’ to certain requests. Read more
Comments: 2Do you want to know more about managing small business growth? Ethan Nyholm, co-founder of digital luggage specialist STM (Standard Technical Merchandise), describes what it's like going from solo to small business. Read more
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