Member Spotlight
Paula Durrant is a tax accountant for small to medium businesses, and high income individuals. Read more
What say you?
I’m in this business for:
66% - The long haul
3% - The shortest time possible
30% - As long as I enjoy it
Profile | Thomas Murrell
Thomas Murrell
Described by BRW Magazine as "committed to using creativity as a competitive edge", he is recognised as an expert on how to be media and marketing savvy. His Integrity Marketing, Brand Building and Winning the Media Game topics are full of real life experiences and practical advice.
In a former life he was a TV and radio personality, executive producer and senior media executive, describing his 12 years at the Australian Broadcasting Corporation as an "apprenticeship".
The author of Media Fundamentals: 8M's Essential Media Guide, Web Marketing Essentials, and Understanding Influence For Leaders At All Levels (co-author McGraw-Hill 2005), he has just released his signature Media & Marketing Masterclass series on six interactive CD-ROMs.
Media Motivators is his regular electronic magazine read by 7,000 marketing and PR professionals in 15 different countries.
Strong self-belief without focus is arrogance, strong self-belief linked with SMART goals is true power.
Articles by Thomas
The power of personal branding strategies
15 Jun 06Thomas MurrellStrong personal branding strategies can help you to create a successful, satisfying and stunning solo career. Here's how to go about building a personal brand for your business. Read more
Comments: 3Information overload! Achieving a work life balance
24 Jan 06Thomas MurrellUs Australians are losing our laidback, carefree reputation, as we continue to work longer hours, exercise less and neglect our leisure and family time. Information overload makes achieving a work life balance increasingly difficult. Read more
Comments: 5Making the most of business networking events
04 Dec 05Thomas MurrellNow is the time for sharpening and honing your networking skills. Here's how to take advantage of the heightened number of business networking events. Read more
Comments: 4Successful marketing: Avoiding the seven sins of marketing
27 Oct 05Thomas MurrellSoloists who are aware of the common pitfalls of marketing are better able to keep their businesses on track through successful marketing. Read more
Comments: 0Working from home: 10 tips to make your home office work
05 Sep 05Thomas MurrellSoloists know the benefits of working from home. They tend to be more efficient, spending less time in non-productive situations caused by travel and traffic than their office-bound friends. Read on to discover 10 tips to make your home office work. Read more
Comments: 5Good customer service skills: Is your business a leaky bucket?
21 Aug 05Thomas MurrellAre you busy welcoming new clients through the front door, only to have existing ones go out the back? Good customer service skills can overcome this problem. Read more
Comments: 2Join the community! It’s free.
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Small Business is Australia's fastest growing sector – this business community site was created for those running a small business of one to five people. Here the solo and micro business owner will find small business forums, a small business directory, free resources, help, tips and advice on: starting a small business; working smarter when working from home; effective small business marketing; small business networking; the solo psyche; staying balanced as a small business owner; small business technology advice and small business finance tips.
