Member Spotlight
Amanda Pearce is an Australian MYOB bookkeeper and virtual assistant who works with small companies. Read more
What say you?
I’m in this business for:
65% - The long haul
2% - The shortest time possible
31% - As long as I enjoy it
Profile | Bronwyn Simmonds
Bronwyn Simmonds
- Name:
- Bronwyn Simmonds
- Forum profile:
- BeniCreative
- Directory listing:
- Beni Creative
Bronwyn Simmonds
Being a designer means never quite not being a designer. It is noticing every business card, including the bad ones, and pondering over what font has been used in a shop front window on a Friday evening. It is this ongoing attention to detail that causes Bronwyn to have such a high personal standard of excellence in design.
The process of creating an effective design is very simple. It's a combination of the designer's eye for visual aesthetic and the interpretation of the brief. If the client is loving their new corporate branding they will present themselves with greater confidence and their business will propel forward. This is the mandate of Beni Creative. It is also what causes it to be so fulfilling.
We are what we believe we are - C.S. Lewis
Articles by Bronwyn
Logo selection in three easy steps
25 Aug 10Bronwyn SimmondsRecently I saw a cafe with a logo that looked like a biohazard symbol. Is that really the imagery they want people seeing when thinking about where to buy their lunch? Read more
Comments: 10Turning business inspiration into action
14 Jul 10Bronwyn SimmondsBusiness ideas are so cheap you can get a dozen of ‘em for a dime. But how do you bridge the gap between business inspiration and results? Read more
Comments: 14How to turn weaknesses into strengths
16 Jul 09Bronwyn SimmondsAs a soloist it is an obvious statement that the business relies on you. So if there is an area where you lack confidence, it’s going to affect your business. This got me thinking - how can we turn our weaknesses into strengths? Read more
Comments: 10New business and going to the movies
04 Jun 09Bronwyn SimmondsBefore seeing a movie I’ll browse the poster, watch the trailer or ask a friend what they thought before paying to go and see it. Understanding this process can work wonders when thinking about attracting new business. Read more
Comments: 5Setting work boundaries for the home office
01 May 09Bronwyn SimmondsMany of us find it a challenge to close the door at the end of the day. Our home office draws us to finish that invoice, put the finishing touches to a project or make that last phone call… even if it is Sunday. Read more
Comments: 16Freelancing: Ready to work for yourself?
26 Feb 09Bronwyn SimmondsBefore going solo, I imagined freelancing was similar to flying like a bird. That sense of being uninhibited, boundless and the sky being the limit. No more instant coffee or people stealing your food out of the fridge were additional perks. Read more
Comments: 11Join the community! It’s free.
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