I’ve always loved writing and words, and have spent most of the last decade helping organisations of all sizes get their message across. I love nothing more than pulling apart some corporate waffle to find a hidden gem of an idea – and then bringing it to life so it resonates with customers, staff, donors or the general public. I also run content marketing and copywriting workshops to help our clients develop and execute their communications and content strategies.
Managing the Writers’ Australian office means I’m constantly learning. I feel lucky to work with so many smart people – our longstanding clients include Macquarie Bank, Australia Post, GE, Lend Lease, AGSM and UNSW, and my team includes some naturally curious, highly sociable writers and marketing whizzes.
You can find out more about what we do, here and in the UK, at writerscopywriting.com
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"A person who never made a mistake never tried anything new." - Albert Einstein
It’s the soloist’s dream to work from your iPad on the beach, have coffee with friends on your way to meetings, and be available to spend time with the kids.
As a self-confessed mumpreneur, I’m adept at juggling work calls on the school run, networking in the playground, and creating an illusion of always being available but only actually working the hours I want to.