Richard Woodward

Inspiring you to attract more clients, customers, sponsors and funding
Sydney, New South Wales

www.richardwoodward.com.au

Richard works with individuals, teams and organisations helping them become effective at developing business. His key focus is working with organisations seeking sponsorship and funding and businesses looking to attract more clients.

Through a mix of consulting, training, coaching and workshop facilitation, Richard helps clients to develop clear and effective business development strategies and attain the required skills, knowledge and attitudes to confidently develop business.

Richard has worked with organisations ranging from the National Gallery of Australia and the Heart Foundation to Sydney Symphony and Taronga Zoo

Previously Richard held marketing and sales positions in Australia and the UK for the Commonwealth Bank, Sydney Opera House, Telstra Stadium, KPMG and the Royal Automobile Club and also worked as a corporate trainer, training blue chip companies in presentation, facilitation and training skills.

Richard is the author of “Attract More Business” the monthly newsletter for business developers.

Richard's memorable quote
“Smell the roses along the way” Phillip Langford

Articles by Richard

• Telephone sales techniques: Preparing for calls to prospective clients

  The telephone is a communication vehicle where you only have one chance to make a first impression and like many aspects of the business development process, preparation can dramatically enhance your telephone sales techniques.

  • 28 March 07
  • Richard Woodward
  • 3 Comments

• Public relations strategy: Getting action through attraction

  If your approach to developing new business is based only on identifying and approaching prospects, you might need to think about a different public relations strategy so you don't miss out on attracting business to you.

  • 17 May 06
  • Richard Woodward

• Strategic sales plans: Key drivers to increase sales

  "Increase sales" is the stated goal of many soloists at the start of the year. Having strategic sales plans maximises your chances of securing the business you need to get on track for achieving this year's targets.

  • 16 January 06
  • Richard Woodward
  • 3 Comments

• How to overcome a lack of motivation at work

  Not on top of your game? Finding it hard to concentrate? Intervention could be the order of the day to overcome a lack of motivation at work.

  • 11 November 05
  • Richard Woodward
  • 7 Comments

• Developing client presentation techniques

  When presenting to potential clients, you're more likely to get them over the line if you keep these client presentation techniques in mind.

  • 14 October 05
  • Richard Woodward
  • 2 Comments

• More to building rapport than meets the eye

  When I introduce the subject of building rapport to clients I sometimes get the response “It's okay, I get on fine with people” and a look that says “no need to cover that, let's move on”. Well, not so quick!

  • 29 August 05
  • Richard Woodward
  • 2 Comments

• Increasing sales by building relationships

  In the pursuit of new business, do we sometimes focus too much on increasing sales and not enough on building relationships?

  • 12 August 05
  • Richard Woodward
  • 2 Comments

• Attracting prospective new clients

  Understand what makes your prospective new clients tick and you're on the way to doing business with them.

  • 13 July 05
  • Richard Woodward
  • 5 Comments