Richard Woodward

Inspiring people to attract more business
Sydney, New South Wales
www.richardwoodward.com.au

Richard Woodward works with people who want to attract more business and improve performance. His key focus is ensuring effectiveness in marketing, business development and presentation. He does this through a mixture of training, consulting, coaching and facilitation

Richard has held senior marketing positions in Australia and the UK for the Commonwealth Bank, Telstra Stadium, the Sydney Opera House, KPMG and the Royal Automobile Club.

Richard has worked with management in some of Australia’s leading organisations, including AMP, ING, Perpetual Trustees, Colonial First State, Boral, the RTA, the National Gallery, Musica Viva, the Australian String Quartet and Taronga Zoo on improving presentation, business development, facilitation and training skills.

In his spare time Richard puts his soccer coaching qualifications to good use and coaches soccer in Sydney.

Richard's memorable quote
“Smell the roses along the way” Phillip Langford

Articles by Richard

Marketing

Telephone sales techniques: Preparing for calls to prospective clients

The telephone is a communication vehicle where you only have one chance to make a first impression and like many aspects of the business development process, preparation can dramatically enhance your telephone sales techniques.

Published 28 March 07
Richard Woodward
3 Comments

Marketing

Public relations strategy: Getting action through attraction

If your approach to developing new business is based only on identifying and approaching prospects, you might need to think about a different public relations strategy so you don't miss out on attracting business to you.

Published 17 May 06
Richard Woodward

Marketing

Strategic sales plans: Key drivers to increase sales

"Increase sales" is the stated goal of many soloists at the start of the year. Having strategic sales plans maximises your chances of securing the business you need to get on track for achieving this year's targets.

Published 16 January 06
Richard Woodward
3 Comments

Solo Psyche

How to overcome a lack of motivation at work

Not on top of your game? Finding it hard to concentrate? Intervention could be the order of the day to overcome a lack of motivation at work.

Published 11 November 05
Richard Woodward
7 Comments

Marketing

Developing client presentation techniques

When presenting to potential clients, you're more likely to get them over the line if you keep these client presentation techniques in mind.

Published 14 October 05
Richard Woodward
2 Comments

Marketing

More to building rapport than meets the eye

When I introduce the subject of building rapport to clients I sometimes get the response “It's okay, I get on fine with people” and a look that says “no need to cover that, let's move on”. Well, not so quick!

Published 29 August 05
Richard Woodward
1 Comment

Marketing

Increasing sales by building relationships

In the pursuit of new business, do we sometimes focus too much on increasing sales and not enough on building relationships?

Published 12 August 05
Richard Woodward
1 Comment

Marketing

Attracting prospective new clients

Understand what makes your prospective new clients tick and you're on the way to doing business with them.

Published 13 July 05
Richard Woodward
5 Comments