You have heard it
numerous times – you should be working on the business as well as in the business. Business planning is just
one of many aspects vying for your attention. You know it is essential, but fitting in time for planning is
difficult.
What has worked for me is to abandon traditional business planning in favour of Planning Expeditions or business planning days. Since 2004, these twice yearly, day long outings have helped me address the challenges of business planning as a soloist.
Here are some of the problems commonly faced by soloists, and how my style of business planning helps address them.
One of the isolating aspects is the lack of people to bounce ideas around with. Planning thrives on ideas, so how do you generate them?
My Planning Expedition consists of a day long offsite to which I invite current staff, previous staff and Advisory Board members. This allows issues, ideas and outcomes to be raised from different perspectives. Everyone attending has an informed, but varied view of my business. If you don’t have staff or an Advisory Board, formally invite valued friends and family to your business planning day. You’d be surprised how many people in your network will be happy to take time out for a structured planning session.
The business planning day starts and ends with a celebration of what we have achieved in the last six months and ends with where we want to be in six months time. For your staff and your close network of supporters, it’s a chance to reward their commitment to you and also a chance for everyone related to your business to gain confidence from your achievements.
As a result, it’s easy to get lost in the “doing business” and ignore long-term strategies for the business.
Set a regular schedule for your business planning days and, if possible, schedule them for quieter times in your business’ calendar. We started to do our Planning Expeditions in December and June, but changed them to January and July as they are quieter periods for us.
Base the Planning Expedition on a business book and allow it to set a broad agenda for the day. Use the book to create a structure and framework for working through ideas on the day, but don’t be afraid to veer away from the book’s focus as you begin creating your own ideas and strategies for your business.
Has anyone used a similar technique to my Planning Expeditions? Or do you prefer to create your business plans alone? Tell us what works best for you.
Kate Tribe enables decision makers with limited time and resources to be clear-headed about the direction of their business. Drive change through meaningful data that solves the puzzle of understanding your tribe.

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6 comments | Add your own
I've only worked on my planning on my own (with my husband as the sounding board) but have often thought it would be nice to have a group session. Lo and behold, Small Business Month is holding a course called 'Total Business Solutions - A Day Working ON YOUR Business' with lots of successful entrepreneurs at hand to help. I am very much looking forward to it! Amanda Jephtha from Sydney
I have a major business planning day in January every year. And then I take my major goals, both personal and business and put them bullet point form in colour in a Powerpoint slide, add a background, some relevant images, print it in full colour, laminate it and it is then stuck on my wall near my computer monitor so it's visible every single day. I then review these regularly with my business coach.
Goals and planning are essential for knowing where you're going. Kathie M. Thomas, A Clayton's Secretary from Melbourne, Australia
Clever, Kate - why shouldn't soloists have proper processes? Grant Hyman from Sydney | Read my articles
Great idea Kate. I do a mini version of this on a weekly basis to keep focussed. When we've launched into the next phase of the business, the plan is to include the outsourced marketer, writer, staff and perhaps other volunteers who are interested in the business with a contribution to make. Nerida Gill from Canberra
By the way, the larger scale version involving others won't be on a weekly basis! More likely yearly. :-) Nerida Gill from Canberra
Thank you for untroducing the word Strategies into my life. I have formulated Strategies recemtly and its amazing what drops out when you have them. graeme ziebell from camden
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