The Write Path

PO Box 201, Jamison Centre, ACT, 2617 Copywriting, Editing/proofreading, Social media

Behind the Business: Shae Lalor

Excellence in written communication

The Write Path is a Canberra-based boutique business, offering professional writing and editing services.

The Write Path is all about clear, engaging content. Online or in print, words matter. If your business writing or copy is lacking emotion, interest and consistency, or you find your newsletter, web updates and social media posts a chore, then you need to talk to Shae from The Write Path.

Quality written content needs to:

  • speak to your audience
  • be clear and engaging
  • support broader communication objectives
  • flow easily
  • be free of errors.

The Write Path can help you to simplify complex messages, build banks of content, or create case studies to bring a sense of empathy to your key messages.

Writing and editing services include:

  • website content / e-writing
  • newsletters, reports, brochures, factsheets
  • case studies
  • social media posts and content plans
  • video scripting and speechwriting.

You can find examples of my writing on my website. Contact me today to discuss your next writing or editing project.

Shae has been a delight to deal with – responsive, friendly and most importantly, an obvious talent in making word magic! She delivered on time and on budget, and absolutely nailed the brief provided. I wouldn’t hesitate to recommend Shae for the development of effective and engaging copy and I look forward to working with her again in the future. - Fleur Charlton, General Manager, Threesides Marketing

Shae is professional, easy to work with and provides high quality work. Shae was proactive in ensuring she understood what was required for the project and delivered it in the short timeframe provided. I highly recommend The Write Path and I will happily call upon Shae in the future. - Christine Spicer, Manager Healthier Work, WorkSafe ACT

Shae and I recently collaborated on a large website project after she was recommended to me. In the 13 years I have worked in the advertising industry I have worked with many experienced copywriters, never however, have I received approval after the first draft! Shae is professional and friendly and has an excellent ability to understand a brief and deliver to tight deadlines. - Jo Ellice-Flint, Managing Director & Co-Founder, Madam Republic

PO Box 201, Jamison Centre, ACT, 2617

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