Anyone who caught Julia Bickerstaff's presentation at this year's Flying Solo LIVE! will know that she's a terrific presenter and story teller. In this short video, Julia shares the analogies that she observes between baking a cake and designing and building a business.
Her style is clear and engaging and the way she draws parallels between life in the kitchen and life in the office is terrific. Not surprisingly, Julia has put all her ideas into a book and further outlines the bakery concept at her website.
Video produced with our friends at BNET Australia.
Robert Gerrish is one of the Flying Solo crew and supports soloists as a coach and consultant. He presents at conferences and networking events and bangs on to the media or anyone who listens, about all things micro. Along with Sam Leader and Peter Crocker, he's the co-author of Flying Solo – How to go it alone in business.
