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Our biannual sur
vey takes the pulse of our solo and micro business community. From growth plans to business challenges, marketing to money, workstyle to lifestyle, Understanding Micro Business reveals emerging trends and identifies what makes this key business sector tick.
Download your pdf copy of the 2010-2011 survey findings here.
Understanding Micro Business, 2010-2011 was generously supported by Intel and first published at the end of April 2010. It involved 1,330 members of our community.
Here's a snapshot of the areas covered by the survey:
Survey methodology
Demographics
Business Information
Characteristics, habits and behaviours
Download your pdf copy of the 2010-2011 survey findings here.
While the world of micro business is tremendously diverse, with no such thing as a ‘typical’ business, let’s have a crack at outlining the anatomy of Australia’s micro business owner.
Here are seven key findings from the survey:
Once again, a big 'thank you' to our wonderful community. Your help is invaluable to us both in terms of shaping Flying Solo’s future and spreading the word about Australia's largest business sector.
From where we’re sitting, the future looks bright!
If you would like to discuss any aspect of survey, please make contact.
Copies of the 2008 survey can be downloaded here.
If you're already a free member, you can upgrade to Business Class through 'My account'.