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Member Spotlight

Nick Humphries, Akitso Web Design

Nick Humphries, Akitso Web Design

Akitso Web Design is a web design company that sells fully-featured professional websites to small businesses. They make getting a website for your... Read more

Tony Cosentino, The WordPress Guy

Tony Cosentino, The WordPress Guy

Tony Cosentino builds WordPress websites, trains businesses how to manage a WordPress site and provides long term fanatical support for WordPress s... Read more

Monika Mundell, Copywriter

Monika Mundell, Copywriter

Monika Mundell, along with her husband John, provides a comprehensive suite of sizzling copywriting services to entrepreneurs, Internet marketers, ... Read more

Karen Wickham, That’s Creative!

Karen Wickham, That’s Creative!

That's Creative! provides graphic and website design services to clients right across the world. Currently Ebook Design is their most popular servi... Read more

Daniel Abela, Graphic & Web

Daniel Abela, Graphic & Web

Daniel Abela is a graphic and web designer offering digital and print solutions to clients of all sizes right around Australia. Read more

Paul Coelho, Slidemaster – Professional PowerPoint Design

Paul Coelho, Slidemaster – Professional PowerPoint Design

Slidemaster is a PowerPoint specialist company offering comprehensive PowerPoint Presentation designs and solutions, which leave lasting impression... Read more

Marie Quak, Ducks in a Row Professional Organising

Marie Quak, Ducks in a Row Professional Organising

We organise businesses and homes to declutter their environment (and their minds), to alleviate their stress, and to streamline their processes so ... Read more

Reeny Carvotta Barron, Passion and Possibilities

Reeny Carvotta Barron, Passion and Possibilities

Passion and Possibilities is about helping clients align their purpose and mindset so they can attract the right clients, income and lifestyle. Read more

Mark Rubiolo, Bubbling With Energy Entertainment

Mark Rubiolo, Bubbling With Energy Entertainment

Bubbling With Energy provides entertainment and amusements for corporate events and private parties including jumping castles, mechanical bulls, su... Read more

Peter Crocker, Sam Leader, Robert Gerrish - Flying Solo

Peter Crocker, Sam Leader, Robert Gerrish - Flying Solo

Peter Crocker, marketing head honcho, Sam Leader, editorial big cheese and Robert Gerrish, founder and general nuisance spill the beans. Read more

Tom Evison, Enigma Technologies

Tom Evison, Enigma Technologies

Enigma Technologies provides IT implementation, support and deployment to a wide range of clients, from home users to multi nationals. Read more

Jane Hinchey, Ace Video Marketing

Jane Hinchey, Ace Video Marketing

Jane Hinchey is an online video producer who makes videos for entrepreneurs and small business owners to help drive traffic to their website and sh... Read more

Tania Shirgwin, BizEez Virtual Solutions

Tania Shirgwin, BizEez Virtual Solutions

BizEez Virtual Solutions specialises in assisting businesses with their online marketing needs through social media, email marketing and WordPress ... Read more

Gabriel Dukes, Shelcom Corporate Services

Gabriel Dukes, Shelcom Corporate Services

Shelcom Corporate Services help make the government registration process of starting up a company simple, fast and faultless for new business owners. Read more

Deb Pilgrim

Deb Pilgrim

Deb Pilgrim helps small business owners start, grow and lead their business, so that they can create the life they want. Read more

Lisa Abejja, Little Pip by AmbeRocks

Lisa Abejja, Little Pip by AmbeRocks

Little Pip by AmbeRocks sells natural, earth friendly, sustainable products for mums and babies. In this chemical-based world, our little ones face... Read more

Rachel Abdy, Pace Administration

Rachel Abdy, Pace Administration

Pace Administration offers administrative services to small, micro and self-employed businesses in the northern suburbs of Adelaide. Read more

Karen Churchill, The Churchill Consultancy

Karen Churchill, The Churchill Consultancy

Karen Churchill helps her clients achieve their goals by communicating as well as possible with the people who matter to them. This can be done by ... Read more

Alison Taylor, Cloverlea Designs

Alison Taylor, Cloverlea Designs

We are a small online retailer that sells gorgeous babies and children’s bed linen and homewares to Australian mums. Read more

Emma Bannister, Presentation Studio

Emma Bannister, Presentation Studio

Presentation Studio offers a complete presentation design service, from PowerPoint Templates and Design, and Training to Public Speaker coaching. T... Read more

Nick Humphries, Akitso Web Design
Tony Cosentino, The WordPress Guy
Monika Mundell, Copywriter
Karen Wickham, That’s Creative!
Daniel Abela, Graphic & Web
Paul Coelho, Slidemaster – Professional PowerPoint Design
Marie Quak, Ducks in a Row Professional Organising
Reeny Carvotta Barron, Passion and Possibilities
Mark Rubiolo, Bubbling With Energy Entertainment
Peter Crocker, Sam Leader, Robert Gerrish - Flying Solo
Tom Evison, Enigma Technologies
Jane Hinchey, Ace Video Marketing
Tania Shirgwin, BizEez Virtual Solutions
Gabriel Dukes, Shelcom Corporate Services
Deb Pilgrim
Lisa Abejja, Little Pip by AmbeRocks
Rachel Abdy, Pace Administration
Karen Churchill, The Churchill Consultancy
Alison Taylor, Cloverlea Designs
Emma Bannister, Presentation Studio

What say you?

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I’m in this business for:
65% - The long haul
2% - The shortest time possible
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HomeWork smartMeasuring success

Work smart | Measuring success

“You can’t manage what you can’t measure!” It may be a worn out business cliché, but it is also an idea that big business has always successfully embraced - measuring customer satisfaction, productivity, product quality, marketing results and everything in between.

So why is measuring business performance so neglected in micro business? This section will get you excited about measuring your success by showing you five things you should be measuring to benefit your business and exploring topics such as split testing and key performance indicators .

Managing expectations: What do you expect?

04 Nov 11 | Deborah Jackson

Do you put yourself under pressure to achieve huge success way faster than is realistic? Overly idealistic goals could set you up for self-doubt and resentment. Here are some tips for managing expectations. Read more

Comments: 1

Business success: Is ‘making it’ a myth?

30 Aug 11 | Peter Crocker

It’s easy to look at other people, especially in business, and make the assumption that they’ve achieved their major business success goals. But have they? Read more

Comments: 31

Why measure business performance? And how?

16 May 11 | Rhys Roberts

If you want to improve the outcome of something you need to measure it. Apart from anything else, unless you measure business performance, you won’t be able to tell if it has improved. Read more

Comments: 8

Expert credentials: What makes you the expert?

22 Feb 11 | Sam Leader

We live in a world full of people purporting to have expert credentials. So how can you tell the difference between fly by nights and the real deal? Read more

Comments: 46

Financial benchmarking for small business

07 Jan 11 | Heather Smith

Used on an ongoing basis, benchmarks can improve your business performance and give you a competitive edge. Here’s what you need to know to get started with financial benchmarking. Read more

Comments: 0

The price of business success?

28 Aug 10 | Peter Fehon

Have you thought about what business success has cost you lately? If you don’t consider yourself successful just yet, what would you be prepared to pay for your dreams? Read more

Comments: 4

Business performance measurement

01 Nov 09 | Stacey Barr

Most solo entrepreneurs are "bright idea" junkies who see business performance measurement as tedious and non urgent. Yet wasted time, money and effort can be avoided by learning which bright ideas work and which don't. Read more

Comments: 4

The benefits of split testing

20 Sep 09 | Stacey Barr

Measuring is about knowing how things really are, instead of guessing. But it's also, possibly even more beneficially, about finding out what really works, instead of guessing. Read on to find out more about the benefits of split testing. Read more

Comments: 2

Better sales conversion through measuring

03 May 09 | Stacey Barr

For better sales conversion, you must eliminate waste. It’s easy to waste too much time and money trying to convert customers and waste revenue from failing to convert customers. To speed up the process, you must measure your Sales Conversion Rate. Read more

Comments: 6

Measuring business performance

11 Mar 09 | Robert Gerrish

In this video I speak with Stacey Barr about measuring the performance of a small business. How do we know where to focus our effort? By closely observing what works. Stacey shows us how. Read more

Comments: 2

Finding time to measure your business results

01 Mar 09 | Stacey Barr

"I know it’s important, but I’m too busy to measure my business results." Sound familiar? Then it’s time to change! Read more

Comments: 7

Five measures for micro business success

18 Jan 09 | Stacey Barr

If you could only measure five results in your micro business, to really ramp up its success, what do you think those five measures would be? Read more

Comments: 7

KPI's: Don’t stop the good stuff

12 Jan 09 | Robert Gerrish

As we hurtle into an uncertain year, you may be tempted to pull back on some business activities. So how do you decide what gets the chop? By getting clear on your Key Performance Indicators (KPIs). Read more

Comments: 4

Measuring performance: Are you just guessing?

13 Nov 08 | Stacey Barr

Maybe you’re familiar with the clichés that you get what you measure; you can't manage what you can't measure and what gets measured gets done. Read more

Comments: 6

Measures of success for your solo business

17 Dec 06 | Karen Morath

Without the reserved car parking space, the corner office or the large team of staff, what can we use as measures of success? How do we - and those around us - know we are successful? Read more

Comments: 6

 

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Small Business is Australia's fastest growing sector – this business community site was created for those running a small business of one to five people. Here the solo and micro business owner will find small business forums, a small business directory, free resources, help, tips and advice on: starting a small business; working smarter when working from home; effective small business marketing; small business networking; the solo psyche; staying balanced as a small business owner; small business technology advice and small business finance tips.

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