Planning
Articles
Admin
How I automated my business to achieve a 4 hour work week
I’ll admit I was naive in thinking I could create a profitable business that didn’t require a big number of hours from me. However...
Health + wellbeing
6 tips to help business owners take a proper break after Christmas
The end of a year is a hectic time for business owners. While our friends and family can apply for leave and not think...
Getting started
All of the world’s best small business advice – in one handy location
Over the years I’ve received a LOT of great small business advice. And, after compiling it all into this one post for your reading...
Marketing
Should strategy calls be part of your sales process?
There's a new sales process trend in town: offering free 20-minute 'strategy calls' to prospects to increase sales conversion rates. Is this a worthwhile...
Financial management
Financial mistakes: How I blew $30k when I launched my business
Since it’s the season for new budgets and counting future dollars, Amanda Westphal thought it would be a fun time to share the biggest...
Digital marketing
4 strategic reasons to give your products and services away for free
Giving away your products or services for free in exchange for something of equal or more value is a brilliant way to build a...
Digital marketing
Why I don’t measure return on investment. And neither should you.
To decide whether a marketing activity is ‘working’ we look for a return on investment (ROI). But as Amanda Westphal points out, the concept...
Getting started
5 things to steal from the office before you quit
The last week in your office job isn’t the time for slowing down, and phoning it in. It’s the time to fill your briefcase,...
Branding