Pricing strategies
Articles
Pricing strategies
Pricing for wimps: How to get the price you want
With pricing, sometimes the dilemma is not what to charge, but rather having the guts to charge it.
Health + wellbeing
10 super-practical things to do if you’re feeling a bit hopeless about running your own business
We’ve all had those days where we wonder ‘What’s the point’. If you are running your own business, it might be worth trying one...
Pricing strategies
Pricing for wimps: Raising prices
How can you increase your prices without treading on your regular customers’ toes?
Pricing strategies
Pricing for wimps: Be the boss of your price
You may be the boss of your small business, but are you the boss of your price setting? For some soloists, clients are the...
Pricing strategies
Pricing for wimps: How to price for speed
Pricing for speed allows you to fit work in when you need it most whilst keeping customers happy with a more affordable service. Here’s...
Pricing strategies
Pricing for wimps: Your customers’ biggest fear
Your customers like you. They’re sure you can do a good job and that you’ll do it on time. So, why do they hesitate...
Pricing strategies
Pricing for wimps: Do I have to charge everyone the same?
Customers are a funny bunch. Some are willing and able to pay a lot more for your product than others, which – from a...
Pricing strategies
Pricing for wimps: Should I give a quantity discount?
Bulk discounts are commonplace in retail, but do quantity discounts have value if applied to your services? It all comes down to a matter...
Pricing strategies