Business technology
Articles
Health + wellbeing
The one thing every soloist needs
There is a stack of articles out there that outline the essential steps to take before starting your own business. But they’re all forgetting...
Pricing strategies
Prices on your website: a good idea?
Will publishing your prices on your website boost business or drive potential customers away? Here are the pros and cons, and how to make...
Admin
The six-step business detox
It happens to every business: processes get worn out, websites look tired and, all in all, your business feels sluggish and exhausted. Perhaps you...
Branding
Why changing your given name could be bad for business
Female soloists planning to take their husband’s name after their nuptials really need to stop and think. Dropping your maiden name could have a...
Business technology
How to be the Madonna of the website world
When it comes to your business website you have two choices: you can choose the Jimmy Barnes approach, producing the same message year after...
Communication skills