Marketing
Articles
Communication skills
Telephone sales techniques: Preparing for calls to prospective clients
The telephone is a communication vehicle where you only have one chance to make a first impression and like many aspects of the business...
Marketing
Public relations strategy: Getting action through attraction
If your approach to developing new business is based only on identifying and approaching prospects, you might need to think about a different public...
Marketing
Strategic sales plans: Key drivers to increase sales
"Increase sales" is the stated goal of many soloists at the start of the year. Having strategic sales plans maximises your chances of securing...
Health + wellbeing
How to overcome a lack of motivation at work
Not on top of your game? Finding it hard to concentrate? Intervention could be the order of the day to overcome a lack of...
Communication skills
Developing client presentation techniques
When presenting to potential clients, you're more likely to get them over the line if you keep these client presentation techniques in mind.
Uncategorized
More to building rapport than meets the eye
When I introduce the subject of building rapport to clients I sometimes get the response “It's okay, I get on fine with people” and...
Marketing
Increasing sales by building relationships
In the pursuit of new business, do we sometimes focus too much on increasing sales and not enough on building relationships?
Marketing