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Chris Bates
  • Total posts: 966
Steve_Minshall, post: 24510 wrote:
Retail store. We ask every customer where they heard about us.

Figures for December:

Search engine: 63% (almost always google)
Repeat business: 16%
Shop front: 11%
Customer referal: 6%
Supplier referal: 2%
YP OL: 1%
YP Book: 1% (old copy, no longer listed)

on-line: 64%
reputation: 28%
location: 11%

You would be the perfect testament to all my cold calls, haha. I get “oh YP gives me all my work” all the time.

If YP is 1% of your work as a RETAIL SHOP, imagine what other business could get…