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small business marketing
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Fiona really hit the nail on the head about why these directories can be of value.

Don’t pay though, I mean, think about the last time you or anyone you know, or anyone you have ever done business with visitied TrueLocal to look for a business….

Some more free listing options (benefits as described by Fiona)

http://www.aussielocal.com.au/register/

http://www.aussieweb.com.au/home.aspx?refid=2325190

And the most important of all because people will search here and find you…

http://www.google.com/local/add

The Google local profile is a MUST for any small business where location is important.

Local search results also display above organic listings so you can beat the SEO’ers that have the big bucks just by filling in your local profile!