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Accounts Studio
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Not sure. One of the speakers at the Flying Solo Live event last week had some feedback on the demographics of linked in – I think average age was around 40, professionals. My impression with linked in is that there are a lot of employed people on there rather than business owners (but I could be completely wrong about that) so I guess it comes down to whether you are reaching the real decision makers. I have a colleague who is very active on twitter, facebook, linked in etc and she has trippled her turnover in 12 months – no doubt much helped by her being so active on the social networking.