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FionaFell
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The first thing I noticed was how much work that you do, and share with the customer, before they are even asked to front up with some $ for your professional input.

Perhaps a % deposit will seperate those who are 100% committed and those who are just ‘interested’.

I would suggest also reviewing this process document over time once you have worked the process through a few times, to let you work out any kinks you find allong the way.