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Thanks for the advice so far.

I currently have PPC/SEO activity going full bore and am happy with the results. So the question isn’t just should I divert the money to do this instead.

I have a full entry listing in google maps all set up and I appear in the list. The “7 pack” as Aidan calls it, I never knew there was a name for it.

Now it seems that the consus is that YP Online helps in someway. “By giving creditbility” to my google map listing or by “YP feeding info into” the search engines.

So the question is:

Do you think canning YP Online to save $5k a year will jeopardize my exisiting prominent listing in google maps? (the irony being that my map listing is free but worth $5k to me)

I know google runs on secret algorithums and no one knows for sure but opinions please.