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In my experience, many under-estimate the costs of custom software (including inexperienced software developers). If you can you will be well served to search thoroughly for off the shelf software that fulfills your requirements first. Then doing some form of integration like Bradzo says earlier in the thread.

Custom software serves as an excellent way to enforce BPM, and can often pay its own way and then some, but you need the scale to justify it. What is it that you do differently than any other business/distributor that requires a custom system?

I’m just guessing at your intentions but if you want to go the full independent system from the ground up post back here and I can give you some advice as I have been involved in such systems for the past 10 years or so (although this is no longer what I do).