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Chris Bates
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Sorry – I do make assumptions.

Even my Nana uses the Internet daily! But then, I know a lot of oldies who don’t.

There is never a one size fits all solution, and sure there are businesses out there that can get away without a web presence. As you say Tracey, there’s a whole rural world out there too =)

I should change my argument then – all METRO businesses should have an online presence. hahaha

Sure there’ll always be the old fashioned ways of finding businesses. But the undeniable fact is the MAJORITY of consumers will move with technology. That technology will be finding a local business on the Maps app of the iPhone, for example.