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Farid Zaki
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Hi Louis,

You can register a trading / business name under a company name. The way to do that is when you register the trading / business name with the Office of Fair Trading, you list the owner of the trading / business name as the company.

So in your example “abc pty ltd” trading as “efg store”.

In your cards, signs, ads..etc you can use “efg store” only if you want.