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LukeMoulton
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Some great suggestions here. Some more:
– Add a “Follow us on Facebook” link on your website
– Cross promote your page through other social media such as Twitter, if you use it.
– Send an email to your list and tell them to hook up with you on FB.
– Get enough followers so you can get a “friendly” link ed: facebook.com/flyingsolo, then add the URL to all your marketing material (business cards, invoices, letterhead etc)
– Consider doing a paid campaign on Facebook – their Pay Per Click advertising can be highly targeted.