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Chris Bates
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You only need PS if you want to alter the template. This generally comes down to inserting your own logo/tagline.

You don’t NEED photoshop though – if you already have your logo done, you can normally just replace the image inside the template (on wordpress).

If you did want to play with the design, GIMP might be a good alternative to spending a few thousand dollars on Photoshop :P

As or Ad’s, it looks like all of those templates are widgetised. Meaning you can add ‘widgets’ to the sidebar. Meaning, yes… you can put ad’s on there :P