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DavidM
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Hi Leisa,

Pricing is what you pay, value is what you get. If you can demonstrate the value of paying a premium, then you’re there. Simply saying ‘it’s a premium card’ isn’t enough. Quote the exact thickness, compared to standard cards, quote the longevity in % terms. Specific stats are great.

I’m sure you can even use these stats to show that your cards work out to be better value in the long run.

David