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B Cooper
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By the way, I recently saw a product that targets just this area, by one of the guys that does the Small Business Big Marketing Podcast. It costs about $20 and helps you set up your Facebook Business page. I personally think you can figure it out without having to buy a product on it, but for the people that want to cut to the chase, it could be a good thing to look into. (This isn’t my product, just to be clear).

http://smallbusinessbigmarketing.com/fb/