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I am using Facebook and Twitter as an adjunct to my website. They allow me to make announcements and link to my blog. My content is on the website, but these social media solutions help to get the content out there.
I have a business page on Facebook which was very easy to set up. Given that social media is so popular these days with all sections of society and all age groups, any business not using it, is not maximising their opportunities to engage with potential customers.
I would also suggest that you persevere as it will take time to build your brand and a customer base.
Good Luck with your business. I hope you are successful in your venture.