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HammockFG
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I’ve recently watched a great podcast about social media for business, and the guy presenting it had a very important message.

To make it work well for a business, it’s not so much telling your customers what you had for breakfast…it’s more about asking them what they had or experiences etc to promote the discussions that will then lead to interest in your product/services.

And I guess the social aspect of social media allows this targeted marketing to appear friendly and chatty…