Home – New Forums Tech talk Do you really have to pay for SEO? Reply To: Do you really have to pay for SEO?

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I love the subject of SEO and it amazes me people don’t pay for it or invest serious time to get it done internally.

Actually, I think most businesses don’t really understand their CPA costs of traditional marketing, or else they’d be jumping all over SEO instead of saying ludicrous things like ‘I only want to pay $150 per month and I expect to be #1 on Google which is going to pinpoint my target audience and drive qualified prospective buyers to my website’.

Try saying to a newspaper ‘I want to be on your front page each week for a year and I only want to spend $150 p/month’. $30 p/week wouldn’t even get you 3 lines in a classifieds ad.