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JohnW
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Hi,
Oh dear, oh dear.

Search engines have never been more frequently used by people to find information online. The most recent research in fact, diminishes social media in the purchasing process. (Not to say it is not important.)

What we have is a situation where G has implemented a huge number of ranking changes in recent times. It seems to me that people who don’t understand or know what these changes are, simply sprout garbage about SEO being dead.

It seems to me your reference is really an attention grabbing but irrelevant headline.

Regs,
JohnW