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Ytelco
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Another ‘legal’ consideration is existing trademarks.

This is part of a post I’ve added to another thread. It might help you too…

Tools such as http://thesaurus.com/ can help if the preferred name is already taken.

It’s also a good idea to check Business and Trademark registers to make sure you’re not treading on anyone’s turf:
http://www.abr.business.gov.au/
http://pericles.ipaustralia.gov.au/atmoss/falcon.application_start

A Google search of your preferred name can also help to find existing use which may not be officially registered.