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Hi Jude,

Happy to chat more if we get chance to catch up.

My problems are as follows:

I can see no call to action
Your website is in very small text at the very bottom
It doesn’t explain to me why it is any better than any other web to photo book service out there

As for target audience, they both seem logical. For the wedding, what about trying to target them before the big day. Perhaps you can provide a special price code for photographers, florists etc. to use so that they can give them out to their customers.

A leaflet such as this has two sides, I would highly recommend making use of both of them. If you have already thought of this and just not shown it, my apologies.