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Zava Design
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A pre-cursor to my comments below… I do appreciate being a home business your start up budget will be low, however…

The site isn’t very attractive at all, and screams “home business”, but not in a good way, but in a rather lack of taste way, which can’t be good for a jewellery store. And I really can’t get past the look and feel, if it’s not inviting then it’s really not going to make a difference what your products/prices are like.

If you really don’t have a first year marketing budget (which most business advisors would recommend) then I would look at something like Etsy, or even an Ebay store. Either of these would be a better option imho.

Sorry for the bluntness, hope you can appreciate where I’m coming from.

Cheers.