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Hi Graeme and yes, you got my attention. :)

Is eBay the only place you’re selling? If so, then perhaps the website can wait, but you should at least have something that has contact details, your eBay link and your Facebook page badge. So if people do visit your site they can get to one or the other as well.

With Facebook likes, how active are you on Facebook? Being active, chatting with people, responding to their comments, encouraging interaction and chatting on other people’s pages (without spamming) will help draw more people to your page. Make sure you are acting as your page when commenting on other people’s pages, and not as your personal profile.

What is the product you’re sending in the post? Hard to know what else to suggest without any idea of what it is. Maybe talk to the Post Office about bulk postage rates – you never know.