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Zava Design
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I don’t think anyone has said – or thinks – that a business plan should not be flexible and fluid. A little like traditional project management v agile. And a post-it note strategy/business plan may work perfectly for many businesses, it’s still a business plan that someone has taken the time to research, think about and strategise.

And for those lucky few who have succeeded without a business plan, I’m not sure it’s something that you should be recommending for others. For me it’s a little like someone saying they beat the rush hour traffic by taking some random back streets while breaking the speed limit: All good that you succeeded, but not something the majority of people should try.