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Shane Walker
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Hi JohnW!

I agree completely that longer tailed keywords are more targeted and will have a higher click through rate. It really depends on the actual niche that you are in. Sometimes, targeting longer tailed keywords will not get you a return to make the investment worthwhile. But in other cases, it can be quite profitable.

On the other point, I am not really sure what exact match domains have to do with targeting longer or shorter tailed keywords.

Regards,