Home – New Forums Marketing mastery Why Free ? Reply To: Why Free ?

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I couldn’t tell you how many times I have used a ‘free’ service or product, liked it then paid for more after evaluating it, even when the payment didn’t offer any more that what I had already recieved.
I can also not tell you how many times I have looked elsewhere when there was no free service or product trial. It has been many times.

For example, just yesterday I was stopped and asked to buy a ‘new and better’ soil conditioner for my market garden. When I asked for a free sample to try on one of my small vegetable beds before laying out a heap of money for the smallest container which would have done my whole farm I was told that they did not give away samples.

If they had been willing to let me see for myself that their product was as good as they say they might have got a return and loyal customer. Too bad that they will never know now.