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It you offer a service or product with a fixed price point then yes.

If you are a service, have a pricing page that you can access from any page on your site.

If you have a product, ensure that the price is on the description.

Having a long winded landing page that some IM seem to love might work with some industries (generally selling ‘Dominate Google’ or ‘Make $157 per day doing nothing’ or ‘Learn the secrets to becoming a marketing rockstar online’… then having the price at the bottom of the page…

If I just want to know how much my email newsletters or my Analytic solution is going to cost, you better have the price easy to find or you lose my business.